MARKETING MANAGER

FULL-TIME Position
Alternating Schedule: Tuesday - Saturday
In Boutique position, Guelph, ON

_

The Modern Bride (TMB) is on the search for a visionary Marketing Manager to lead the next era of bridal brand excellence. TMB is more than just a bridal boutique, we’re a trendsetting, women-owned brand redefining how modern brides find their dress. With a global following and a fiercely loyal local community, we’re ready to take things to the next level and we need you to help us get there.

About the Role

As Marketing Manager, you will oversee the full 360° brand experience, helping to lead visual direction, content strategy, campaign ideation, and storytelling across all platforms. You’ll collaborate and report the Direction Team while leading our in-house team to build a cohesive, elevated, and unforgettable brand identity that inspires both brides and the industry at large.

What You’ll Do

  • Lead brand vision and identity, ensuring a consistent aesthetic across all touchpoints
    (social, digital, print)

  • Report to the Direction Team to provide strategic marketing to achieve the overall goals of the business

  • Own and evolve TMB’s visual content strategy across platforms (Instagram, Pinterest, TikTok, website, email marketing)

  • Create and execute high-level seasonal campaigns, designer launches, editorial shoots and daily content 

  • Guide the tone and voice of TMB’s digital presence, including copywriting, captions, and creative direction

  • Manage the marketing calendar and develop strategies that drive engagement, bookings, and brand visibility

  • Communicate professionally with external vendors, clients and designers 

  • Represent TMB at events outside of the boutique such as styled shoots, workshops, designer meetings, etc. 

  • Lead conversations and respond on brand to inquiries over social media direct messages

  • Design email marketing campaigns

  • Oversee the design and creative for all external marketing needs such as but not limited to signage, lookbooks, packaging, and events

  • Stay ahead of bridal, fashion, and lifestyle trends to keep TMB on the cutting edge

  • Collaborate closely with the sales and bridal stylist team to ensure the boutique experience reflects our digital brand

You Might Be the One If…

  • Have 3+ years in branding, marketing management, ideally in fashion, bridal, or lifestyle

  • Are a visual storyteller obsessed with aesthetic, tone, and next-level brand vibes

  • Are fluent in Canva, Adobe Creative Suite, photo and video editing, and social media trends

  • Think like a marketer and a designer and can confidently pitch and execute ideas

  • Thrive in a collaborative, fast-paced environment with a lot of moving pieces

  • Love making brides feel their best

Salary & COMPENSATION

Salary Range: $65,000–$70,000 CAD


Perks & Details

  • Competitive Salary

  • Possible travel for work opportunities such as New York Bridal Fashion Week

  • Foster creativity within an inspiring, female-led team

  • Career development opportunities as we grow

Ready to Apply?

Send your resume, portfolio, and a short note about why you think you’re the one to creatively lead the next era of TMB to media@tmodernbride.com with the subject Marketing Manager Application - [Your Name]. 

Deadline to apply: June 4, 2025